Surprising D4 price ?

[Jony]

Models in Motion are listing a price for the D4, £286.

http://www.modelsinmotion.co.uk/prod...roductid=22698

I wonder if this it the "you'll be surprised" price that people were talking about, or whether it's just made up. Surprising in as much as, you'll be surprised that it's about the same as the others!!!